Present-day events have accelerated change within all aspects of business. We’ve seen how customer touch points have transformed by adopting the use of more digital methods and the urgency to innovate corporate or personal sales marketing strategies has heightened. In this episode of Real Talk with Rob Tavi, electronics marketing leader and CEO of Lectrix, Graham Kilshaw, shares incredible insight to modern marketing strategies and how they’re positioning ambitious B2B electronics companies for aggressive growth!
For more episodes, visit www.RobTavi.com
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For over 40 years, IBS Electronics Group has provided a broad range of integrated supply chain and electronicsmanufacturing solutions tailored specific to our customer's operations. As your one source for the industry’s top brands all in one place, our engineers specialize in reducing supply chain complexity and are here to provide you with dedicated support from prototype to production.